point of sale

Promotional point of sale material Over the years, there has been much debate about the use of displays at checkout counters and other places where people go to pay for goods and services but there is little doubt that they can be a highly effective method of advertising that leads to direct action on the part of the consumer. For companies that provide a service rather than tangible goods, it is still possible to take advantage of this marketing technique by using printed posters and materials that do not require any products to be displayed. As with other promo items, their effectiveness is largely down to the designs that are employed and we have worked with many companies to create themed products that make people aware of their company name and the services that they offer. Cost is always important and we have taken this into account when sourcing our range of promotional floor mats.