Printed Lighters

Lighters are often associated with smoking, which is perfectly logical, but this isn't always the case. Lighters are used by fireplace owners, for certain crafting procedures, for starting backyard fires, and in many other situations.

Lighters as a Promotional Tool

Lighters have been successfully used as a tool for brand or service promotion for several decades. They fall into the category of items with a high perceived value because they are, in themselves, a product that's useful for any adult. This is why people readily accept and use promotional lighters.

Ideal for Local Businesses

This marketing approach is particularly relevant for small, local companies. Take, for instance, a local plumber or electrician whose logo and contact details are printed on a lighter. Over the lighter's lifecycle, which involves over a thousand uses, a potential customer frequently interacts with the service's brand, building trust through recognition. Should they urgently need the services of this local business, the first brand that comes to mind will be the one from the lighter.

However, it's crucial to understand that logos should only be printed on high-quality lighters, such as BIC promo lighters or Tokai. These will work flawlessly for a long time, thereby reinforcing the reliability of the promoted brand.
PromoSource recommends print logo on lighters as a highly productive marketing product. In our catalogue, you will find only quality and reliable lighters for promoting your brand.